Case Study

arklatex / world's finest chocolate

Offering the most popular fundraising products. They are the exclusive distributors of World’s Finest Chocolate since 1978. 

Intro

target the right audience to boost sales 

ArkLaTex is the exclusive distributor of World’s Finest Chocolate. They wanted to run digital ads but only wanted to reach people that would be interested in their fundraising products. We decided to run geo-targeted ads to various schools located in Arkansas, Louisiana, and Texas.

Details

Don’t waste time targetting the wrong audience

Challenge

Getting the word out to schools located in Arkansas, Louisiana, and Texas about fundraising with World’s Finest Chocolate. 

Solution

First, we tasked our designers to create multiple display ads that would catch the eye of school employees.

We input the ads into our geo-targeting software that allows us to specifically target areas based on the coordinates of each school.

The ads reached over 27,000 people and were clicked on 852 times in only 3 weeks. 

reach

27,404

clicks

852

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Amplus Agency

207 East Broadway Avenue Suite 101
Fort Worth, Texas 76104

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207 E. Broadway Ave. #101
Fort Worth, TX 76104

817-226-8427

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