Case Study

arklatex / world's finest chocolate
Offering the most popular fundraising products. They are the exclusive distributors of World’s Finest Chocolate since 1978.

Intro

target the right audience to boost sales

ArkLaTex is the exclusive distributor of World’s Finest Chocolate. They wanted to run digital ads but only wanted to reach people that would be interested in their fundraising products. We decided to run geo-targeted ads to various schools located in Arkansas, Louisiana, and Texas.
world finest chocolate

Details

Don’t waste time targetting the wrong audience

Challenge

Getting the word out to schools located in Arkansas, Louisiana, and Texas about fundraising with World’s Finest Chocolate.

Solution

First, we tasked our designers to create multiple display ads that would catch the eye of school employees.

We input the ads into our geo-targeting software that allows us to specifically target areas based on the coordinates of each school.

The ads reached over 27,000 people and were clicked on 852 times in only 3 weeks.

world finest chocolate
world finest chocolate
world finest chocolate

reach

27,404

clicks

852

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Amplus Agency

817 West Tucker Street, Suite 200
Fort Worth, Texas 76104

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Fort Worth, TX 76104

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