a StarRFoam: New Product Launch | Case Studies | Amplus Agency

Case Study

StarRFoam

StarRFoam has been a leader in the EPS industry since being founded in Arlington, TX in 1982. They offer a variety of products to meet both commercial and residential EPS needs. StarRFoam is committed to providing quality products and wonderful customer service. They have four locations between Texas and Arizona.

Intro

Helping Roll Out a Product on Short Notice

An established client recently developed a new application for its EPS product. Continuous Insulation (CI) is a great way to make your home energy efficient. Their products maintain a constant R-value, which is fantastic for your home. Their CI products are StarRGard (used on the main length of the home) and StarRStruc (used to aid in the stability of load-bearing areas).

Details

Continuing to improve and cover all the angles

Challenge

We needed to learn more about the product to determine how to best convey the details to the builders who might be interested in using it. Not only that, they had prospective buyers lined up and needed the webpage, spec sheets, and installation guide created immediately.

Solution

We sat down with the client so they could teach us more about the product and what they needed us to create for them.

After that, we came up with a few templates and worked with StarRFoam to finalize the design for the physical assets and the new webpage.

Once we created their webpage, we optimized it and their rankings have been on the rise ever since!

Testimonial

Hear from the client

“What a difference a year makes. We are a local manufacturer who had a small, one-page website hosted by ourselves. I could see that we were really great at what we did but lacked the skills to move forward on our internet presence. Amplus had taken us not just to the next level but several levels above others in our industry. Their staff at Amplus is intuitive and helped us reach beyond our simple ideas. The owner Anthony takes a hands-on approach and provides excellent insight and helps us as we plan and manage our strategies for the future.”

Mike Stanley

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Fort Worth, Texas 76104

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